Case Studies

"It's been a pleasure working with Carabella Consulting, and I hope we can work together again. I'm very pleased with the results of their work and will send referrals. I couldn't have asked for better service."

The Goal

Three Month Goal: Establish brand awareness during construction of 9,000 sq ft building for salon suites to attract tenants
Twelve Month Goal: Full capacity of suites = 26 occupants

our solution

We executed a phased approach that concentrated on driving immediate website traffic while building a foundation of brand awareness for the business through social media content marketing and pay-per-click advertising campaign on social media.

The result

As a result of an effective social media campaign, Rogue Salon Suites now operates at its total capacity of 26 occupants and has continued to grow organically on Instagram and Facebook. Our paid media campaign was successful due to effective location and interest-based targeting, pixel retargeting, and adequate budget utilization.

the services

Social Media Channel Management
Managed Facebook & Instagram content strategy. Social media accounted for 70& of overall website traffic.

Website Development
Designed a responsive, mobile-friendly interface for lead generation. Optimized for SEO, currently site is ranked at #3 for business category.

Ad Campaign Management
Ran brand awareness and conversion campaign utilizing pixel for retargeting. Campaign generated over 20k in revenue with an ad spend budget under $1k.